Founded by Mica Lopez, WAP is the materialization of a childhood dream. To unite the best of her favourite worlds, marketing, communication and tourism.

Communication started to be part of her life back in 2013, in her first work experience as an intern in the marketing department at a travel agency in Buenos Aires, Argentina.

In 2020 she created a community of more than 200k on social networks, thus putting into practice her two passions mentioned above.

Today, with a team of experts and creatives, WAP's goal is to drive brands and companies in the world of tourism, hospitality and gastronomy towards excellence in the digital world.